Bracknor Invests with optimism and pragmatism

Relationships between companies and their stakeholders can sometimes be complicated by nature. However, thanks to our innovative and tailor-made approach, we pride ourselves on being true partners to our portfolio companies and management teams.

Our relationships are based on expertise and synergies, leveraging win-win situations and helping our business partners to reach their objectives and receive the recognition they deserve. Through meticulous due diligences and good practices, we place a particular emphasis on delivering sustainable solutions to both portfolio structures and investors.

Our team’s thorough understanding of a broad range of asset classes provides us with maximum flexibility, industry leading and consistent risk-adjusted performances over time. Our mandate is to provide paramount working capital to our partners at the time they need it most to foster and ignite their growth.

Who we are

Our Story

Our Story

Our early investors conceived Bracknor as a Dubai-based fund of fund. That meant we had already directly participated in several exciting investments before the establishment of the Bracknor Investment Group as it is known today.

Following this success with our previous partnerships, our investors were looking to find a reliable executive team to carry out actual and future investments. They found a team of ambitious and dependable young leaders ready to revolutionize the industry while maintaining their original commitment: to invest with the utmost ethical standards.

Our principal investor is a family, eager to gain exposure and use their excess wealth to build a better world. Alongside the executive team, they believe that early stage and mid-sized businesses are the backbone of the future economy and the world’s next outperforming leaders.

Our Vision

Our Vision

Bracknor sees itself as an investor and partner in projects heavily relying on trust at all levels, therefore preferring a qualitative rather than a quantitative approach.

We identify growth drivers and competitive advantages through in-depth and thorough – but non-interfering – expert-led due diligence. This process involves regular conversations between our executive team and the management of the businesses we work with. Bracknor believes in developing relationships based on trust and expertise, tailoring a fit-for-purpose offer and operating within a circle of trust with our business partners.

Our disciplined and research-intensive investment approach aims to identify sectors and businesses with a sustainable long-term competitive advantage and motivated managerial teams. We devote our capital to unrealized value to deliver attractive risk-adjusted cash flows.

Similarly, the aforementioned due diligences ensure that we best understand not only the risks involved in the operations we undertake but also mitigate them.

We allocate capital for a wide variety of purposes, ranging from working capital and horizontal and vertical growth to debt restructuring – while ensuring the implementation of a swift and non-invasive transaction.

Investment Philosophy

Investment Philosophy

At the Bracknor Investment Group, there is no such thing as traders or traditional asset managers, but rather entrepreneurs who believe in other entrepreneurs.

Our aim is to finance outstanding business models which are not yet fully recognized and that need enriching capital to achieve their true potential. We believe in sleek, abiding and swift transactions, relying on all available asset classes to allow for both cutting-edge flexibility and the best risk-adjusted return.

In fact, mid-sized and early-stage businesses or turnaround situations see most of their value concentrated in the hands of a few highly qualified individuals. Hence, we place a key emphasis on human capital in our analysis and dedicate particular attention to people, due diligence, and screenings.

We invest in people, which means our transactions are always structured to best serve the interests of our portfolio companies, while achieving swift and non-intrusive transactions that lead to risk-adjusted performance for our investors.

As entrepreneurs, we always foster our portfolio companies to activate intra and extra portfolio synergies. We understand the importance of continually improving and developing innovative solutions tailored to our portfolio companies’ needs and profiles. This means we remain attractive and at the forefront of a very competitive market.

Lastly, we believe in developing relationships based on trust and expertise and being at the vanguard of innovation to add value to the customer experience through excellence.

Investment Process

  • Prospective investments & potential situations

    Our first step is assessing the investment universe to identify prospective investments and potential situations within our fields and markets of interest. The first segregation of the studied population establishes the foundation of our base of prospects that may lead to originations.

    However, some of our most exciting opportunities have also developed thanks to companies coming directly to us.

  • Parametric scoring model

    The array of potential investments that we have identified then go through a parametric scoring model to highlight the most exciting and promising opportunities.

  • Human approach

    Initial swift due diligence confirms the quantified results with a human approach to ensure the shortlisted investments best fit our investment policies and criteria.

  • First contact with the company

    Following the initial quantitative due diligence process, we make our first contact with the company’s management. We believe that the most important due diligence is the one we convey to people.

    Once a mutual interest is confirmed, we proceed to lay out the operational implications of entering into such a transaction. To develop the most thorough and objective understanding of our partners’ businesses, we dedicate a sizeable amount of resources and time to our analysis.

  • Macro & Micro economic level

    Further internal processes benefit from a competitive structure based on a proprietary econometric algorithm. Bracknor prides itself with a deep understanding of one’s business model,

    on both a macro and micro economic level of a company and its management’s exposure and situation.

  • Tailored Solutions

    Bracknor approaches each investment with equal parts of optimism and pragmatism while pitching the balance of arguments to the investment committee to deliver the first official draft proposal. As every company is different, Bracknor customizes each transaction on an exclusive basis.

    From private to public debt and equity investments, to structured and straight equity participations, we offer a wide spectrum of tailored solutions.

  • Perfecting the structure

    After an official term sheet is issued, we start to perfect the structure through a dialogue with management. This allows for the most interest aligning transaction that will benefit the company’s stakeholders and investors.

    We design our operations to leverage win-win situations and set our model within a blue ocean of uncontested market space.

  • Closing and signing documentation

    Once all parties are happy to proceed with the transaction, we finish with the closing and signing of the final documentation and are ready to start working together.

    We know time is money, especially for entrepreneurs, so we offer a 3-week timeline, from the first contact to the closing deal and release of funds.

  • Kick off period

    When signing the deal, the post-closing involvement period kicks off. This includes unlimited financial and business advice,

    growth acceleration proposals, intra and extra portfolio synergies, risk management and monitoring of social impact.

  • The exit process

    Finally, the “exit” process will herald a successful and mutually beneficial venture from a smooth disposal to a strategic and synergic buyer, a company buyback or a sale on public markets.

Bracknor Invests Worldwide

401 
Millions EUR

Capital Invested since 2016

30 
Millions EUR

Average commitment size

Investment sectors

Selected Transactions

  • Global Bioenergies
    Global Bioenergies

    Convertible notes + Warrants
    (BEOCABSA)
    France

  • GENOMIC VISION SA
    GENOMIC VISION SA

    Convertible Notes + Warrants
    (BEOCABSA)
    France

  • BIOPHYTIS
    BIOPHYTIS

    Convertible Notes + Warrants
    Straight Equity
    France

  • NEXSTIM Oyj
    NEXSTIM Oyj

    Convertible notes + Warrants
    Warrants Standby Equity
    Finland

  • CATANA
    CATANA

    Convertible Notes
    (BEOCABSA)
    France

  • INTRASENSE
    INTRASENSE

    Convertible notes
    (BEOCABSA)
    France

  • EUROPLASMA
    EUROPLASMA

    Convertible notes
    (BEOCABSA)
    France

  • LEADMEDIA
    LEADMEDIA

    Convertible notes + Warrants
    (BEOCABSA)
    France

  • AUPLATA
    AUPLATA

    Convertible Notes + Warrants
    France

  • AWOX
    AWOX

    Convertible Notes + Warrants
    France

  • YPB
    YPB

    Convertible Notes + Warrants
    Australia

  • CastaDiva-Group
    CastaDiva-Group

    Convertible Notes + Warrants
    Italy

  • Logic-Instrument
    Logic-Instrument

    Capital Raise – OCABSA
    France

  • Global Bioenergies
    Global Bioenergies

    Convertible notes + Warrants
    (BEOCABSA)
    France

  • GENOMIC VISION SA
    GENOMIC VISION SA

    Convertible Notes + Warrants
    (BEOCABSA)
    France

  • BIOPHYTIS
    BIOPHYTIS

    Convertible Notes + Warrants
    Straight Equity
    France

  • NEXSTIM Oyj
    NEXSTIM Oyj

    Convertible notes + Warrants
    Warrants Standby Equity
    Finland

  • CATANA
    CATANA

    Convertible Notes
    (BEOCABSA)
    France

  • INTRASENSE
    INTRASENSE

    Convertible notes
    (BEOCABSA)
    France

  • EUROPLASMA
    EUROPLASMA

    Convertible notes
    (BEOCABSA)
    France

  • LEADMEDIA
    LEADMEDIA

    Convertible notes + Warrants
    (BEOCABSA)
    France

  • AUPLATA
    AUPLATA

    Convertible Notes + Warrants
    France

  • AWOX
    AWOX

    Convertible Notes + Warrants
    France

  • YPB
    YPB

    Convertible Notes + Warrants
    Australia

  • CastaDiva-Group
    CastaDiva-Group

    Convertible Notes + Warrants
    Italy

  • Logic-Instrument
    Logic-Instrument

    Capital Raise – OCABSA
    France

Who we are

Leadership

We are long-time partners and professional risk managers with diversified backgrounds. We decided to revolutionize the lagging investment industry by introducing start up-style thinking and transparency in investment management.

The team aims to identify turnaround situations yet to be recognized and early-stage private and public businesses that boast great future potential, and to supply them with the capital they need, when they need it, to achieve their goals. That means we must have a complete understanding of any given business model to help our portfolio companies grow. Every single investment proposal goes through an empirically seasoned, internal due diligence and investment process where structure plays a key role in considering every opportunity with optimism while securing our investors’ interests.

Aboudi Gassam

Aboudi Gassam

Chairman

Aboudi Gassam is the Founder, Chairman of the Board and President of the Investment Committee at Bracknor Investment Group, an alternative investment firm that provides innovative equity financing solutions for SMEs around the world.

Aboudi drives Bracknor to discover companies with significant potential and high added value. As the President of the Investment Committee, he participates in the structuring of every deal to help portfolio companies achieve their goals and expand their global reach. His knowledge of the global industrial sector, particularly in GCC, allows him to propose value accretive synergies and development opportunities for Bracknor’s portfolio companies.

Aside from being an Executive and a shareholder at MS Group , Aboudi is a serial entrepreneur who has led projects and deals from tech to industry and real estate in Europe, Asia, and the Middle East. He holds a Masters degree in Finance from the American University of Paris and is fluent in English, French, and Arabic.

In addition:
He is Vice President at MS Group in Jeddah (Kingdom of Saudi Arabia), a USD $2 billion multi-industrial group, where he is responsible for Business Development.
He is the CEO of MOBADARA Investment in Dubai (United Arab Emirates), working in renewable energy, waste management, real estate and road construction.

Contact

OUR OFFICE
Bracknor Investment Group
Sheikh Zayed Road, Capricorn Tower,
Office 902, P.O. Box 30030 Dubai,
United Arab Emirates
Tel: +971 4 35 22 446
Fax: +971 4 35 22 447
CONTACT US